Natural referencing "SEO" is based on 3 pillars: - semantics - the technique - netlinking So I help you: - Understand the lexical field of one or more fields of activity, write and integrate web content effectively - Build a clean website (front and back-end / showcase and e-commerce) so that Internet users and bots alike fully appreciate it (UX friendly) - Understand the degree of authority of a site and find the axes to increase it further You will then be able to: - Perform a complete SEO audit (semantic, technical and competitive) - Use essential tools/software (like Semrush, Screaming Frog, Majestic, Google Analytics, Search Console, ...) - Define and implement a global natural referencing strategy - Analyze the results of your actions and sustain your efforts Lessons adapted to your level, your profile and your needs!