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eCommerce (for Beginners): Amazon, Content, Lean Start-Up and more

This class is for beginners who would like to know more about eCommerce.
As former Amazon and Yahoo employee and eCommerce Strategist working for multinational companies, I can tell you about the importance of eCommerce, the new trends, the characteristics of eco-systems like Amazon and Alibaba, but also how to think and act lean following the Lean Start-Up methodologies as a new way to test things cheap, so that you can test your business ideas and create your own start-up.
If you don't know anything what I am talking about, that's great. This is class is for you.

Extra information

Bring your smile and curiosity. Bring your laptop and smartphone if possible (if not, no worries).

Location

Online via webcam

General info

Age:
Teenagers (13-17 years old)
Adults (18-64 years old)
Seniors (65+ years old)
Student level:
Beginner
Duration:
30 minutes
45 minutes
60 minutes
The class is taught in:English, Italian, Spanish

About Me

I have been a passionate Venture leader, and builder of digital products and hyper-growth programs since my tech career (Yahoo, Amazon) started.

I am a Product leader and Marketing expert with over eighteen years of experience in eCommerce, product marketing, product management, growth marketing, and sales development.

I am also a business author who is soon releasing a book about AI adoption and I also write articles published in the recognized Data Driven Investor Publications on Medium about online communities, Direct-to-Consumer businesses, new business models, Web3 / NFT, eCommerce, Amazon, and much more.

As an ambassador for the digital and spatial era, I have dedicated special attention lately to emerging technologies such as Web3 blockchain, NFT, and the Metaverse, for which I have a genuine passion and interest.

Due to my interest in machine learning and neural networks, I created a side hustle and passion project around generative AI applications, art, and tech partnership called BlackCube (https//www.blackcube.digital).

Finally, I volunteered as a community moderator on the social media Discord and for the generative AI start-up project Contrastive. This means I know about Go-To-Community strategies.

Education

• STANFOR – Executive Leadership Development Program (Apr. – May 2023)

• NAS Academy – How Brands Should Enter the Metaverse and NFT Space | Masterclass (Sept. 2022)

• Growth Tribe – Digital Marketing | Immersive Course (Apr. – Sept. 2022)

• Rotterdam School of Management – Digital Strategy | Executive Certification (Jun. 2022)
o Strategy with emerging disruptive technologies (Web3, AI, Blockchain)

• Growth Tribe – Leadership: Re-Think – Lead Differently | Six Weeks Immersive Course (Jun. – Jul. 2021) | Grade: Distinction

• INSEAD – Building Digital Partnerships, Alliances, New Business Models, Platforms & Eco-systems
o Six Weeks Immersive Course (Oct. – Dec. 2020) | Grade: Distinction

• Growth Tribe – Growth Hacking Marketing | Six Weeks Immersive Course (Jul. – Aug. 2020) | Certified growth hacker

• HEC Paris – Business Model Innovation & Start-up financing | Certification (2017)

• Innoleaps – Startup & Business Model Innovation Masterclass (2016)
o Strategist and product leader in the accelerator program for Unilever | Three months

• University of Verona – Master’s Degree in Humanities and Sciences studies (Human Resources) and Talent Development (2008)
• University of Verona – Bachelor’s Degree in Languages for Marketing / Economics and Business Hospitality Management (2007)

Experience / Qualifications

Specialties:
- Go-to-Market and Go-to-Community strategies, Omnichannel and eRetail experience
- Amazon Italy founder, knowledge of the Amazon eco-system (Amazon Media Group, AMS), Amazon Traffic, Online Content, Merchandising, Catalog, Retail and Marketplace expert
- Start-up experience (early-stage startup, late growth, scale-up) and FMCG experience
- Business Online Strategy
- Digital Marketing, Digital Strategy
- Content Management (CRM, CMS)
- Data expert, advanced in Excel
- SEO, SEM, PPC, Paid Search & Organic, Paid Social & Organic
- Entrepreneur, Intrapreneur within FMCG
- Program Management and Project Management with SCRUM/AGILE approach
- Business Author and Writer on Medium
- Mentor, Keynote Speaker, and Chairman at conferences
- Highly proficient in Business English and Spanish

Reviews (2)

Useful guidance
A very knowledgeable teacher. I whole recommend him to anyone needing any help with eCommerce / business growth.
This class is for people who wants to land a job in a tech company like Amazon. The focus is on how to prepare for your job interview and how to answer to the most common interview questions. Also, you will learn how to create an effective curriculum vitae, cover letter and the secret ingredient that allowed me to land a job in great companies like Yahoo and Amazon. As former Amazon employee, one of the Top interviewer in the company in the years 2011-2016 and Top European Amazon corporate trainer in 2016, I have the authority to teach you how to get a successful hire.

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Availability of a typical week

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from £97.88Online via webcam

Good-fit Instructor Guarantee


If you are not satisfied after your first lesson, Apprentus will find you another instructor or will refund your first lesson.

Online reputation

  • Instructor since August 2018
  • Phone number verified
  • Google connected
  • Linkedin connected
    500+ connections

Availability of a typical week

(GMT -04:00) New York
MonTueWedThuFriSatSun
0              
1              
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5  Monday at 5:00  Tuesday at 5:00  Wednesday at 5:00  Thursday at 5:00  Friday at 5:00  Saturday at 5:00  
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from £97.88Online via webcam

Good-fit Instructor Guarantee


If you are not satisfied after your first lesson, Apprentus will find you another instructor or will refund your first lesson.

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